It all began in 2013 when Jared began to notice that the hundreds of old apple trees he runs past every day were beginning to drop fruit. Not a little fruit, but a lot. Jared dubbed this the year of the ‘great fruit rot’. Determined to make these orchards viable again, Jared began making hard apple cider behind the barn of some newly acquired friends.
Once rural America’s drink of choice, hard cider had gone somewhat out of fashion. And its revival was mostly spearheaded by sweet, sticky cider with artificial colors and added flavoring. Good in their own right, these ciders hardly touched the classic dry ciders of early America, or even modern Europe.
Fast forward to 2015, when a boy meets a girl. Jared and Elizabeth fell in love in the same manor that both came to realize defined their personalities: wholeheartedly and enthusiastically. Elizabeth began to introduce Jared to the world of wine (he mostly drank beer at that time) and it dawned on Jared that the problem with cider in America, is that it is being produced and treated like beer, and not the wine that it is.
A few years past, and Jared and Elizabeth began to craft fine ciders together. First, in small batches in their garage in Fort Collins, CO, then on a larger scale when they moved south to Durango – where the fruit grows.
In 2019, they took several leaps, in their first year of marriage, they began their own cider company in earnest. EsoTerra Cider can be found crafting cider along the banks of the Dolores River.
Cider that requires climbing trees to pick fruit.
Cider that focuses on the unique flavors of a multitude of apple varieties.
Cider that has no coloring, flavoring, or additives.
Cider that is served in a wine glass.
Cider born from a land, somewhat forgotten.
EsoTerra Cider: Savor the Land, Drink Real Cider!